INSIGHT

KKD’s reputation as restaurant design experts has been growing over the last 25 years. Here we are sharing insights into 3 of our very different and exciting projects.

 

 

1.
A unique French Restaurant, Bandol, in London’s Chelsea.

2.
A new fast-food brand and concept, Pita Social, in the USA.

3.
A Yemeni street food concept, MEEZ, launching soon.

 


Interior design of a new French
restaurant for Chelsea Residents.

Bandol, in London’s Chelsea.


Bandol, a new restaurant on Chelsea’s Hollywood Road, takes its inspiration from the food and wines of the Provence and Riviera regions of southern France. 

The intimate, 70-cover restaurant – measuring 200 square metres over two storeys - is a stunningly warm and contemporary environment. Our design DNA for the space was the use of copper and a light materials palette throughout as a signifier of the warmth and earthiness of the Provence and Riviera regions. A sense of the outside is given by the indoor planting of lemon trees, ivy and a beautiful, up-lit olive tree at the heart of the restaurant

The long and fairly narrow layout presented us with a number of design challenges including how to make the best of the available natural light. We additionally had to be as clever as possible in achieving a feeling of luxury on a relatively tight budget, which also had to cover an entirely new kitchen.


Naming, brand identity and interior design for a
brand new healthy fast food restaurant for the US market.

Pita Social, USA.


We identified a gap in the fast food market for a sophisticated pita brand with a warm and welcoming ambience, where the focus is on real food, hand made by friendly people.

The concept of ‘social’ was explored in great depth and what it means to different people of different ages and cultures. The tone of voice is therefore informal, friendly, social and hospitable and manifests itself everywhere, including technology – all the characteristics one would associate with being social.

Pita Social was selected as the favourite name and the PS abbreviation also serves as a post script brand device.

The interior environment, branding, packaging and tone of voice all come together seamlessly to live up to the Pita Social brand.


The creation of a new Yemeni street food concept.

Meez, Jeddah.


Our brief was to create a new restaurant brand and concept based on traditional Yemeni “street food”. In the Middle East, street food is traditionally seen as unhygienic and male dominated. We were tasked with developing a commercial proposition, including naming, brand identity and interior. The concept aims to attract both males and females, capturing the hustle & bustle of the street food spirit.

Meez, which translates as “kitchen table”, will be housed over 2 floors, including a mezzanine and a roof terrace, within a 400 square metre property. The challenge was to create a balance between rough and modern but still with a marketplace feel. An industrial palate with a hint of Arabia was developed to invoke the rawness of a market environment

Meez includes a theatrical open kitchen with a traditional clay oven, a specialist Yemeni juice bar and the entrance space features Yemeni food retail.

The building façade is inspired by the colours of traditional Yemeni architecture and market place structures. The double-height glazed façade features bespoke neon artwork based upon street signage from Yemeni souks.

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If you'd like to discuss your restaurant design and branding requirements or explore how we can potentially collaborate on your next project, please email lucy@kkd.co.uk — Thank you.